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Google Fred Update Hits Low-Value Content Focused Sites

Google Fred Update Hits Low-Value Content Focused Sites


How might you distinguish that your site hits by Fred or not? –

This time Google subtly runs its new calculation refresh called “Fred” and punished low-esteem substance and ad engaged sites around the world.


Fred refresh was sufficiently expensive for some site proprietors and computerized promoting firms to see considerable changes in movement and rankings.


Google has not affirmed the Fred calculation refresh, but rather they were depleted of giving excessively data about it. The main intimation given to internet searcher analyzers (SEO) was that Fred focused on sites that were not keeping the Google’s website admin rules.


How might you recognize that your site hits by Fred or not? –


In the event that your site intended to augment income by picking up heaps of web activity with the sole point of getting the client to tap into a promotion or a subsidiary connection at that point check following focuses.


1) Look at your investigation. Did you see a drop in the movement or the quantity of watchwords you were positioning for between March fifth and the twentieth? In the event that no you are most likely fine on the off chance that you did then read on.


2) See on the off chance that you can classify your substance into 2 basins – high caliber and refreshed versus low quality and old.


3) Match your lost watchwords, in light of movement volume and past rankings, with any low-quality substance pages.


4) Improve your substance quality quickly. Begin by adding to, revamping, and improving your low-quality pages. Begin with the pages that were driving the most movement pre-Fred (see number 3).


5) Use a backlink spam apparatus or checker and to discover and expel any flawed backlinks. Additionally, guarantee that you’re staying “great” backlinks seem regular and in sensible proportions. For example, no-take after to take after proportions, stay content likenesses, and so on are everything that Google considers while deciding the estimation of your backlinks.


4 hints and traps to enhance your low-esteem subsidiary site:


1. Outline your site to be outwardly engaging for clients, not web search tool robots. A great deal of low esteem, promotion substantial sites are exceptionally messaged overwhelming, regularly hard to explore and ordinarily take after a run of the mill blog style topic. You can obviously observe from the 2 cases above which is intended for people and which is planned absolutely to house substance and promotions.


2. Check your advertisement proportion to guarantee it’s not over the best! With Google evacuating the farthest point on Ad Ratio in 2016, this obscured the line for website admins and made it hard to truly comprehend what the best proportion might be. It’s hard to authoritatively answer this inquiry, however, we’d suggest that you pose certain inquiries of your site, for example, ‘Is it conceivable to see more than 1 advertisement when seeing the site/content?’, ‘Is the client rudely diverted to view or tap on the promotion far beyond your substance?’.


3. Evacuate label pages in case you’re running your website like a blog. Website admins have a tendency to disregard label pages and when they do these still have a tendency to get recorded in Google and are putting forth almost no incentive by any means. There have been a few dialogs proposing that expelling these label pages as enhanced and even completely recuperate movement since this refresh.


4. Compose particular substance intended to settle a specific client seek an inquiry. A case of a particular title would be ‘DIY Kitchen Storage Ideas Designed for Small Kitchens’ versus a more wide and bland title ‘Simple Kitchen Storage Tips’.

Most Advanced Web Integrations to Install on your Website

Most Advanced Web Integrations to Install on your Website
























A site that contains propelled API mixes can positively urge the web and have an assortment of advantages. Having quality website composition and execution has a major effect on the web. Web guests are accustomed to perusing more than 4 unique destinations a day, in this way, they are known to have a speedy judgment with regards to an organizations website architecture and general web execution. Fulfilling the web guest is the best and most vital thing to do. Read underneath the 8 most progressive web in corporations to introduce on your site.


8 Advanced Web Integrations.


1-Payments Integrations. The installment in corporations that are inside a site versus installment reconciliations that diverted out of a site is viewed as more expert and easy to use. To expand deals, a site must understand the ease with regards to the installment segment of it. Top shippers will have API keys accessible.


2-SSL Integration. SSL mix is a now a Google proposal. There are billions of clients on the web, keeping in mind the end goal to make the online group save an SSL authentication is genuinely necessary on the web. SSL Certificates shut out all hack assaults on the web and most clients that see a “Safe” word named in green on the upper left of the program will right away feel substantially more secure to peruse a website.


3-Image Compression Tool. Compacting pictures on your site is extremely painful to do. Pictures that are substantial will frequently drag down a site. A picture pressure device will pack a picture and diminish its general size, therefore, increment web execution. In the case of utilizing WordPress, there are numerous modules accessible with the expectation of complimentary which can quickly pack all pictures in an index immediately.


4-Sitemap Generator. A sitemap generator instrument is extraordinary for SEO. A sitemap is a like a spider web of connections that structures around a site. A sitemap generator will in a split second advance a quicker list and slither rate for your site. Google website admin instruments has an exceptional segment to permit new sitemap entries per new change inside.


5-Content Protection. Securing your site content is vital to do. An online substance is extremely important, which is the reason bots assault sites to take their substance and turn their substance.


What are the best 2 ways you can effectively secure your substance?


1-Integrate a substance security programming on your site.

2-Use Javascript traps to keep the correct snap activity which empowers people to have a “duplicate” alternative.


6-Social Media Buttons. Web-based social networking sites are extremely famous and they make organizations mainstream online also. By utilizing custom procedures to advance development via web-based networking media, it can prompt an expansive number of adherents, offers, and web guests. To additionally empower web guests to connect with your web-based social networking sites, including custom online networking catches the footer area of your site. The footer segment ought to be the same on all pages, in this manner, will advance online networking catches on all pages of your site.


7-Heat Map. A warmth guide can identify where guests have tapped on your site the most. A warmth delineates an incredible trap utilized by top promoting and showcasing organizations. This device is extraordinary for the look into and can give exceptionally valuable understanding about guest associations on a site.


8-Google Analytics. Make utilization of the devices that Google accommodates you! Google is the number 1 internet searcher and to be completely forthright, most sites are endeavoring to awe google! Google examination is a free apparatus which enables you to track your guests and acquire particular insights about your guests like what area they are originating from and where they discovered your site. Incorporating Google examination is simple, you should simply set up a record, duplicate your insert code and glue it on the majority of your site pages that you need to be followed.


Site mixes will influence a site to emerge considerably more on the web. As specified above, with specific in corporations web clients will feel substantially more secure while perusing on a site, along these lines, increment connection. Take after the 8 routes gave above to make a solid site for your organization.

Shaheed Diwas In INDIA 2017

Shaheed Diwas In INDIA 2017

Why is Martyr's Day celebrated in INDIA?

This is the day which is dedicated to the people who spent and sacrificed their life for the country so this is the time to celebrate this day as a Shaheed Diwas in all over the India.

On the occasion of Shaheed Diwas on March 23, martyrs Bhagat Singh, Sukhdev and Rajguru were remembered for their sacrifices. The three great freedom fighters were hunged to death by the Britishers on this date. It is since then to honour their sacrifices given for getting India freed from the clutches of the Britishmen, March 23 is observed in the country as Shaheed Diwas. Various events were held in the city on the occasion where rich tributes were given to Bhagat Singh, Sukhdev and Rajguru.

The Government of India has declared March 23 as Martyrs Day in India, although Martyrs Day is also observed on January 30, the day Mahatma Gandhi was assassinated. On March 23, every Indian remembers Bhagat Singh, Sukhdev Thapar and Shivaram Rajguru who lost their lives on the day in 1931 when they were hanged to death by the Raj. The death anniversary of the three great Indian freedom fighters Bhagat Singh, Sukhdev and Rajguru is observed on Martyrs Day.
Various events take place on March 23, as Indians pay tribute to the three.

Lets have a look at the story of these famous three who are honored on Martyrs Day every year:

1. Bhagat Singh (September 27 or 28, 1907 - March 23, 1931)

Bhagat Singh, a well-known freedom fighter was born on September 27 or 28 in 1907 .Bhagat Singh, a Sandhu Jat was born to Kishan Singh and Vidyavati at Chak No. 105 GB, Banga village, Jaranwala Tehsil in the Lyallpur district of the Punjab Province of British India.His exact day of birth is not known.His birth coincided with the release of his father and two uncles, Ajit Singh and Swaran Singh, from jail. He was a revolutionary socialist and very influential in the Indian freedom struggle. His village was Khatkar Kalan, near the town of Banga, India in Nawanshahr district (now renamed Shaheed Bhagat Singh Nagar) of the Punjab.In December 1928, Bhagat Singh and an associate, Shivaram Rajguru, shot a 21-year-old British police officer, John Saunders, in Lahore,They believed Scott was responsible for the death of popular Indian nationalist leader Lala Lajpat Rai, by having ordered a lathi charge in which Rai was injured, and, two weeks after which, died of a heart attack. Saunders was felled by a single shot from Rajguru.He was then shot several times by Bhagat Singh, the postmortem report showing eight bullet wounds.On April 08, 1929, Bhagat Singh,Rajgur and Sukhdev through two improvised bombs inside the Central Legislative Assembly in Delhi and later, instead of escaping, stayed put shouting Inquilab Zindabad. and then allowed the authorities to arrest them.The arrest, and the resulting publicity, had the effect of bringing to light Singh’s complicity in the John Saunders case. Bhagat Singh gained much public sympathy after he joined fellow defendant Jatin Das in a hunger strike, demanding better prison conditions for Indian prisoners.Bhagat Singh, Sukhdev and Rajguru were hanged on March 23, 1931 at 7.30 pm in the Lahore jail. Their bodies was cremated on the banks of the Sutlej River.

2. Sukhdev Thapar (May 15, 1907 - March 23, 1931)

Sukhdev Thapar was born on May 15, 1907, in Ludhiana, Punjab in British India.His father name was Ramlal Thapar and mother was Ila Devi.Sukhdev’s father died soon and he was brought up by his uncle Lala Achintram.Sukhdev Thapar was a member of the Hindustan Socialist Republican Association (HSRA).Sukhdev is best remembered for his involvement in the Lahore Conspiracy Case of 18 December 1928.He was an accomplice of Bhagat Singh, and Shivaram Rajguru, whose conspiracy led to the assassination of Deputy Superintendent of Police, J. P. Saunders in 1928 in response to the violent death of a veteran leader, Lala Lajpat Rai.After the Central Assembly Hall bombings in New Delhi on 8 April 1929, the conspirators were arrested and convicted of their crime.

3. Shivaram Rajguru (August 24, 1908 - March 23, 1931)

Shivaram Hari Rajguru was born on August 24, 1908 at Khed, near Pune.He was a revolutionary from Pune, Maharashtra, who was accused in the assassination of J P Saunders along with Bhagat Singh and Sukhdev.He was also a member of Hindustan Socialist Republican Association (HSRA) as well. Bhagat Singh, Rajguru and Sukhdev wanted India to get freedom from British rule.Rajguru became a colleague of Bhagat Singh and Sukhdev, and took part in the assassination of a British police officer, J. P. Saunders, at Lahore in 1928.The three men and 21 other co-conspirators were tried under the provisions of a regulation that was introduced in 1930 specifically for that purpose.All three revolutionaries were jailed with murder charges and soon gained widespread national support.They also undertook a 116-day hunger strike while demanding equal rights for Indians from the British.His birthplace of Khed has since been renamed as Rajgurunagar in his honour. Rajguru Market, a shopping complex at Hisar, Haryana, was named in his honour in 1953.

12 December in history

12 December in history


Apple’s initial public offering was the largest IPO since the Ford Motor went public in 1956. Nonetheless, it sold out in minutes. Originally priced to sell at $14 a share, the stock opened at $22 and all 4.6 million shares were sold almost immediately. The stock rose almost 32% that day to close at $29, giving the company a market evaluation of $1.778 billion. The three founders of Apple Computer, Steve Jobs, Steve Wozniak and Mike Markkula weren’t only ones who did well that day. More than 40 of Apple’s 1,000 employees became instant millionaires thanks to the stock options.

Android App

Android App


12 Things to Know Before Developing an Android Mobile App
Dear, are you going to develop the world’s best Android Mobile Application? If you want a Android App. Did you know how to create a successful Android app? And, what factors will come out when you create the same? If yes, then a few things you also keep in mind before developing any Android App. First a fall, you should understand the importance of quality, performance and robustness across the cluster of mobile devices used by their you.
If you might have notice that a number of literally apps are stored on the Google Play Store in which some of them are flooded with immense reviews and downloads such as Facebook Messenger, Tinder, Whatsapp whereas others having lack of attention and very lesser downloads.
There are near about 1.6 million apps for Android devices respectively. Till 2019, the mobile users will gain the numbering almost 5.07 billion across the world. As per the above info, the craziness of users for mobile phones and apps are increasing regularly. Therefore, the excellence of mobile apps should not be declined and must be advanced as much as possible.
1.Serve some thing new
As we should know that Android users are quite differ from the other operating system users. In the same ways, the apps is used by these mobile devices are also dissimilar. The users get bored quickly with one thing. Every mobile user want to something new and exciting. Therefore, you should attempt to develop different and interesting application that can keep people to engage with your app.
2. Analyze the Market Deeply
Before making any app, firstly you should research the market properly and analyze about your competitors, their strategies and strengths, etc. Most often, customer reviews are ignored by the researchers, but these reviews can be helpful to know about the users’ like and dislikes for any kind of app.
3. Efficiency
This is the major factor and if you are an Android app developer, it is necessary for you to sure about your app efficiency. If we talk about the Android’s apps quantity, beats Apple but the quality of Apple apps easily beats Android. This aspect differentiates both significantly.
4. Budget or Financial Planning
This is the essential things because most of the Android mobile apps are free in spite of the Apple. So, the developers should be prepared financially in advance before starting to develop the app.
5. Reasonable cost or pricing
Pricing is one of the critical yet challenging tasks that can’t be ignored. A number of factors are available which need to be considered by developer before deciding the application amount. It should not be too low or too high; it should be as per the marketplace standards and suits the user’s potential.
6.Elite and Useful Description
For those users who are examining your app in Google Play for the first time, it is necessary to create the first 2 or 3 lines attractive enough to switch your app users into potential consumers.
7.Define yourself among audience
You should try to define yourself among users as well as meet the users’ requirements, thus your Smartphone app gain more popularity. These tips will definitely help you to plan the application development more effectively.
8. Design flexible layouts
Android mobile devices have different shapes and sizes. So, you should use the flexible layout designs that stretch the content to fit into numerous kinds of screens and still seem immense. This is the case; you should follow the official guidelines of designs made by Google.
9. Simple and Sassy
Sometimes the great apps are the most simple naturally. New users will go down quickly in case you offer them the best and easy-to-use design. So, take notes and process to iterate intuitive texts.
10. Supportive for Different Localization and Languages
Android devices are used by users all over the world. Since Android applications are become so popular in various areas, a smart move in terms of localized version. By offering the region qualifier and configuration language, the app will switch automatically to the default settings of device.
11.Pursue Android Design Guidelines
This is one of the important factors. Like that “if you would like to share my house, you will need to obey my rules.” Therefore, developer should follow up the strictly design guidelines of Android.
12. Compatible with Latest Trends
The Android versions are Jelly Bean, Kitkat, Lollipop and now Marshmallow. The Android app developers should develop such application which is compatible with the latest versions but also be supportive for previous versions. This is very essential.

Thanks For Reading






Today, October 30, we join millions the world over in celebrating the South Asian festival of Diwali, also known as The Festival of Lights.


Hundreds of millions of people in India and around the world are set to celebrate Diwali. Popularly referred to as the “Festival of Lights”, Diwali is a five-day Hindu holiday marking the triumph of good over evil. Light a candle and join us as we celebrate this resplendent day!


Diwali is an annual international celebration of joy. Fireworks light up the sky; tea lights and candles brighten homes as colorful costumes and dancing fills the street. Families feast on fabulous sweets such as gulab jabons and badam-halwa.


Diwali is observed by religious groups other than Hindus too, such as Jains in South Asia, Malaysia and Singapore, and peoples of South Asian heritage living around the world.


Diwali also celebrates the beginning of a new business year, and wishes for a healthy, happy one. So it’s also customary to forgive past transgressions and hope for prosperity in the months ahead.




The first of the five days is Dhanteras, the third is Diwali and the fourth is New Years day followed by Bhai Dooj. Merchants believe that it is the time the Godess of Wealth – Laxmi, comes home.


How is Diwali celebrated?




On Dhanteras, the tradition is to buy gold. Diwali day is the day of Puja (prayer rituals), lighting clay lamps (diyas) and placing them all over the house and lighting fireworks. Rangoli’s, designs traced in coloured powder and flowers, grace the threshold to welcome visitors. It is the time of the year for new clothes and spring cleaning. Gambling on card game sessions and drinking parties are also common during Diwali season. Relatives and friends visit each other on this Day with gifts and sweets. The fifth day is called ‘Bhai Dooj’ (the second day of the New Year, dedicated to brothers) when sisters cook for their brothers, put ‘teekas’ (vermillion) on their foreheads, take their blessings and bond.


Creating your own Diwali Celebration is easy and fun!


However, Diwali is not just about burning candles, fireworks and gambling but also rediscovering your inner peace. Hang lanterns this Diwali keeping in mind that they signify God’s grace and bathe your home in such luminescence that there is no place for any darkness. Make this holiday truly momentous and savor the differing tastes and cultures of India. May this festival of lights bring you peace, prosperity, success, health and great happiness!


Diwali Safety Information


Diyas and firecrackers are all over the place, so be careful with of clothes (especially girls wearing ‘dupattas’ or Indian scarves) catching fire. It’s also a good idea to protect your hearing with ear plugs during Diwali, especially if your ears are sensitive. Some crackers are extremely loud, and sound more like explosions. The noise can be very damaging to hearing. There’s also a lot of smoke in the air which may make breathing difficult. Don’t keep your face too close while lighting fireworks and make a run for it on time once you light them. Children must be supervised! We hope you have a safe and Happy Diwali!

Diwali Dhamaka

Diwali Dhamaka

Wishing you wonderful smiles and brightest offers.

Fascinate Web Solution Pvt. Ltd.

Fascinate Web Solution Pvt. Ltd.

Diwali Bumper Offer:

This Festive Season, purchase our Services & Enhance your Business.

& Maximize your joy.

Hurry ! Start Shopping and make your celebration bigger.

Company Address:

Fascinate Web Solution Pvt. Ltd.
G-82 Third Floor, Office No.-306
Laxmi Nagar, Delhi-110092
Mobile No.: +91-9891522646 
Telephone: 011-45637646

Diwali Offer

Diwali Offer

Wishing you wonderful smiles and brightest offers.

Fascinate Web Solution Pvt. Ltd.

Fascinate Web Solution Pvt. Ltd.

Diwali Bumper Offer:

This Festive Season, purchase our Services & Enhance your Business.

& Maximize your joy.

Hurry ! Start Shopping and make your celebration bigger.

Company Address

Fascinate Web Solution Pvt. Ltd.
G-82 Third Floor, Office No.-306
Laxmi Nagar, Delhi-110092
Mobile No.: +91-9891522646 
Telephone: 011-45637646


12 web development trends for 2016

12 web development trends for 2016

We have just get in year 2016 and it’s beforehand a couple of days old. Just prior to New Year’s Eve, I showed you our take on the year 2015 in web development. Now it’s time to take a look at the new year.

With upcoming structure, strong development tools and evolutionary technologies, this year looks very promising for web developers.

Here are our ideas on the top web development trends for 2016.

offer User Interface or Motion UI

Motion UI is a Sass library which is one of the three parts of Foundation for Apps by Zurb.

It is widely used for soon creating animations and CSS transitions. With offer UI, it is less matted  to make an app’s transitions look glib and rich with predefined offer.

The way prototypical animated elements integrate seamlessly into websites makes offer  UI one of the major part preferred libraries by developers.

Last year, we saw an emerging trend of offer  UI which is sure to stay for the next few time.

Advanced stage mean new responsive design

A batch of new tech is coming to the market and that means manufactures are regarding  to change. New technologies are only only showing their first applications but development in 2016 will set the plate for the coming years.

Responsive design will no long time  be banned  to ‘mobile-first’ or mobile responsiveness only. There are beforehand a plethora of other devices, screens and integrated wearable gadgets like Apple watch, Google Glass and Oculus Rift which are some of the most talked realted technologies.

many technologies continue to grow in famous. In extra to many, Semantic UI is a latest design framework from last year that continues to be in required.

Internet of Things (IoT) will have a huge effect

The Internet of Things has taken app development to a new stage. According to Technavio, IoT will gain by 31.72% (CAGR) between 2015 and 2019.

Gartner as well as  foreshow that at least half of the IoT development will come from startup companies which are in business for less than 3 years.

By linking smart objects to the internet, IoT entitle the exchange of data that was never possible prior to.

As much and more devices are being connected and accessible to the network, we’ll search web developers coming up with upgraded solutions to assist users control and communicate with their everyday gadgets and appliance.

Browser based IDEs

difference are that you have your personal favorite development environment. Maybe you fell in love with VIM years ago or you’re an IntelliJ barnacles. That’s going to change qucily as more and more people are begging to use cloud-based versions of IDEs.

They’re fast and they’re obtainable, and some of them have a huge community behind them. ductility is key here, and while you may not use many  tools full time, it’s definitely best  to know that they’re available if you want to do a soon test of a bootstrap code of Jade without having to download a single file.

Full-screen navigation design

Full-screen navigation design is a facility  that improves the user experience on mobile devices. Let’s say a user is navigating a website on his mobile phone and he comes across a registration form. As he taps on the registration form, the form jumps to a full-screen size enabling the user to fill out the form in a more natural way.

Much and more web developers and designers are developing sites for full-dispaly navigation designs and this inclination is going to continue.

based for Apps

Based for Apps is an upcoming single page app structure which is built around AngularJS and the flexbox grid framework.

This framework entitle accelerated and simple responsive web app creation facilitating developers to quickly start writing code that’s unique to the application.

Introduced only in late 2014, the probable of Foundation for Apps, with its positioning possibility and clean code, has yet to be detect used. We will certainly see a lot of companies using this cromlech responsive front-end framework this year.

Real-time everything.

2016 will see a increase in new apps that work in real-time. Real-time analytics is soon searching  its execution in desktop and mobile apps. Similarly, live serous will also become increasingly vital in the social media marketing world with apps like Periscope and Market increases  response  Real-time is just related to break out.

real-time-web-development-trends-2016With all those developments, real-time services like will as well as see a huge gain in famous among developers.


5 Ways Your Event Calendar Can improve SEO

Search engine optimization (SEO) is an endless fight. On one hand, you have marketers seeking to optimize their web pages to implement placement in search engine rankings. On the other hand, you have search engine ingress (like Google) continually changing their algorithms to accommodate new, unknown metrics and make for a good, more navigable and personalized web.
Some of the good ways to optimize your search ranking reckon in increasing the number of individual pages and backlinks, hopeful social sharing and making sure your site always has new content. The common thread? All of these can be cognizable with the launch of an event calendar.


There are best ways your online event calendar can influence SEO — here’s how:


Giant the number of individual pages


Working in marketing, you know the endeavor that goes into launching new landing pages. There’s copy to write, creative to design, and promotion to do. An event calendar takes this process and slacken your investment time while multiplying the number of resultant pages available on your site. every individual event gets its own page, deuced increasing the amount of pages available for search engines to crawl. More than just gaining numbers, however, every new individual page gives you the chance to have a big number of long-tail keywords to optimize for. In enlargement, having individual event pages rather than a one-page calendar ensures that your users will spend a longer time on your site overall – and that “dwell time” is SEO gold.


Incress backlinks


Individual event pages have another use as well: they greatly gaining the amount of backlinking. A known big off-page reason for SEO is the number of times other sites link back to your own site. Search engines decode this linking as a vote of confidence from one site to another, guess that your site must have valuable content because others have found it worthy of sharing. The more pages you have available (think multiple event pages rather than a one-page calendar), the more opportunity for sites to link back. One site might link to three various lectures, for example, earning you three times the backlinks than if you had placed all of your events on the same page. Voila! Optimization.


Promote social sharing


Search engines are increasingly reliant on social signals as ranking factors. The strength of these signals can vary based on things like social famous and great and number of quality social shares (similar to backlinks). ” Event calendars with built-in social sharing ability make it easy for your guests to promote your events but also reason into your social and site rankings when search engines are estimate your pages. This increases the likelihood of your event pages ranking higher in search engine results because shared links on social media assist search engines determine the credibility and ranking of websites.


Enable unique page titles and meta descriptions


Then there’s old school SEO, the tried-and-true method of customizing meta titles and descriptions on individual pages to get them to rank for special long- or short-tail keywords. Meta titles are the HTML codes embedded in the page header that provide keyword information to search engines. The math on this one is simple: more individual pages thanks to an event calendar means more occasion to uniquely customize individual pages, and the higher likelihood that your pages will rank for multiple keywords. The end result? Your pages will be found in search engines for the terms that you want to rank for, because you have had a chance to give them the individual attention they worth.


Generate unique content


You’ve heard the phrase before: content is king. The 2016 version of this phrase might read “unique, harmonious content is king.” So, you wrote a corporate blog post or launched a landing page back in 2011. While great for crowed, search engines want more when it comes to rewarding marketers with rankings.